Mitsubishi Electric Corporation announced today it will establish an event space called METoA Ginza in spring 2016 within the Ginza 5-chome Project (provisional name), Tokyu Land Corporation’s new large-scale commercial facility, to enable visitors to experience Mitsubishi Electric Group’s advanced technologies and services firsthand.
It will be the first time in 29 years for Mitsubishi Electric to open such a facility in Ginza, after its Mitsubishi Electric Sky Ring showroom from 1963 through 1987. The area attracts a wide variety of visitors from Japan and overseas, making it an ideal location to raise the Group’s profile and communicate its value to society by highlighting how its products improve people’s lives.
METoA Ginza will not only exhibit Mitsubishi Electric’s innovative products, but will also let visitors see, feel, and experience them by holding hands-on events. The facility is slated to include a café and an area featuring unique, specially created elevators and large-scale displays.
METoA Ginza will be designed by architect and interior design specialist Shigeru Kubota of Kubota Architects & Associates.
|Origin of name||Mitsubishi Electric: Touch of Advancement|
|Location||5-2-1 Ginza, Chuo-ku, Tokyo, inside Ginza 5-chome Project (provisional name)|
|Total area||Approx. 908m2|
|Type of facility||Event and exhibition area, café|
About Mitsubishi Electric Corporation
With over 90 years of experience in providing reliable, high-quality products, Mitsubishi Electric Corporation (TOKYO:6503) is a recognized world leader in the manufacture, marketing and sales of electrical and electronic equipment used in information processing and communications, space development and satellite communications, consumer electronics, industrial technology, energy, transportation and building equipment. Embracing the spirit of its corporate statement, Changes for the Better, and its environmental statement, Eco Changes, Mitsubishi Electric endeavors to be a global, leading green company, enriching society with technology. The company recorded consolidated group sales of 4,323.0 billion yen (US$ 36.0 billion*) in the fiscal year ended March 31, 2015. For more information visit:
*At an exchange rate of 120 yen to the US dollar, the rate given by the Tokyo Foreign Exchange Market on March 31, 2015
Mitsubishi Electric Corporation
Corporate Advertising Division
Yurika Fujimoto, +81-3-3218-3380
Public Relations Division