Celigo is expanding strategic partner programs worldwide with ecosystem-agnostic integration practices

7 June 2023

Celigo , the leading integration platform as a service (iPaaS), today announced major enhancements to its partner program. This includes strategic investments in geographic expansion and ecosystem expansion to help their partners build integration practices that better meet customer and market needs. This announcement comes at a time when Celigo's partners have seen continued momentum over the past year as the company's strategic programs involve partners such as BPM , Bring IT , Catalyst ERP , Netizen ,MorganFranklin Consulting and Sikich have enabled them to take advantage of the rapidly expanding possibilities of automation.

Celigo is the only iPaaS company to offer pre-consultation through its partner ecosystem before beginning implementation to ensure customers are automation-ready, even as the easy-to-implement solution eliminates industry-standard developer resource requirements might. This program allows partners to offer their own high-quality integration and business process consulting and end-user consulting services. In addition, the program will help partners increase their sales in the following ways:

  • Providing advanced business process consulting services to joint clients
  • Develop multi-level engagements with integration as the driving force
  • Shifting from low-value implementation work to high-value consulting services that focus on data
  • Adapt to sales and automation methodology to develop new service offerings

In addition to handling more complex projects, e.g. with more endpoint connections, and doubling down on the fully ecosystem-agnostic approach – including platforms like Acumatica, Microsoft, NetSuite, Sage, Salesforce, SAP, etc. – new investments in the Celigo partner program also include the following features:

  • Enhanced partner support with dedicated product support, technical assistance, process advice, marketing resources and more.
  • Through-Channel Marketing Automation (TCMA) program to drive collaborative go-to-market initiatives with automated co-marketing, co-branding, and lead assignment.
  • Global community events to promote partner training and education on the use of partnership best practices.

"As enterprise automation applications expand, we continue to look for ways to serve them in the most effective way," said Jan Arendtz, Founder and CEO of Celigo around the world. Our partners also benefit from this approach, as we jointly develop systems that meet the constantly evolving requirements of the market."

Celigo will continue to expand its partner program to ensure its customers' success and support its continued momentum, as demonstrated by the following gains over the past year:

  • Tier 4 product certifications : 12% increase in partners eligible to implement
  • Strategic Channel Partners: Increase in strategic partnerships by 80%
  • Microsoft partner growth: 20% increase in strategic Microsoft partnerships
  • Growth in Acumatica Partners: 100% increase in strategic Acumatica partnerships
  • Growth in SAP partners: Increase in strategic SAP partnerships by 100%

"As a strategic partner of Celigo, Bring IT has been able to extend its range of 360° consulting, implementation and professional services to companies that want to achieve real-time visibility and operational excellence for their business," emphasized Omar Palacios , CEO of Bring IT As Bring IT continues to expand into the LATAM and EMEA regions, we look forward to our growing partnership."

For more information on Celigo's partnership ecosystem, visit our Partner Program page .

 

Source:prnewswire.com