Bright Pattern Partners with MoData in South Africa to Transform CX and AI Capabilities

Bright Pattern has formed a strategic partnership with MoData to revolutionize the realm of customer experience (CX) for forward-thinking enterprises across Southern and Sub-Saharan Africa, utilizing advanced digital and AI capabilities. MoData specializes in offering digital consultancy, implementation, and services to companies seeking to adapt their customer experience strategies to align with the contemporary digital and mobile landscape.

By collaborating with MoData, companies can leverage their existing solutions while integrating new digital and AI technologies rapidly and seamlessly. This partnership combines the AI expertise and evolving technologies of MoData with the user-friendly and highly-rated contact center solution from Bright Pattern, benefiting companies in the African region. The integration of AI and Bright Pattern's advanced technology empowers MoData to deliver four pivotal capabilities that significantly enhance the customer experience:

1. Omnichannel Conversations: Facilitates smooth, omnichannel interactions encompassing voice and digital channels, allowing agents and customers to connect through voice, webchat, email, SMS, chatbots, and messaging platforms like WhatsApp, Facebook, and LINE.

2. Omnichannel Quality Management (Omni QM): Enables monitoring of 100% of interactions across all channels, enabling managers and supervisors to review, assess, and score agent performance to enhance CX.

3. Omni-Enterprise CX™: Empowers all employees to engage via voice or digital channels using the Bright Pattern Mobile App.

4. Conversational AI & Automation: Enhances digital interactions for end-users by employing natural AI capabilities, elevating digital adoption initiatives through contextual, conversational, interactive, and intelligent automation.

Brendan van Staaden, Managing Executive of MoData, expressed enthusiasm for the partnership, stating, "Our MoData Interactive Digital Customer Enterprise 360 Ecosystem combines critical CX technologies to deliver a comprehensive customer engagement management methodology. Bright Pattern's cloud maxi-channel customer contact solutions complete this ecosystem, and with this powerful solution, MoData will continue to excel in innovation and customer service delivery."

Michael McCloskey, CEO of Bright Pattern, emphasized the collaborative aspect of the partnership, saying, "Bright Pattern is excited to join forces with MoData to merge our advanced contact center capabilities with their customer experience technologies. This partnership will drive CX forward in a new arena that requires both of our expertise."

The target markets for this collaboration include mid-sized and enterprise-level banks, financial institutions, and investment companies throughout Africa aiming to digitize and automate their complete customer experience journey.

By choosing Bright Pattern and MoData, companies can anticipate staying at the forefront of innovation and excellence in customer engagement. With the blend of Bright Pattern's Omni-Enterprise CCaaS and MoData's AI automation and consulting services, businesses gain access to in-region support, industry-leading contact center solutions, and tangible results, while benefiting from the combined strengths of both organizations.

Source:prnewswire.com